Female YouTubers and Digital Entrepreneurship in Morocco: A Legal Approach
Abstract This paper examines the legal challenges of female digital entrepreneurship in Morocco. It focuses on four Moroccan female YouTubers: Asmaa Beauty, Ikram Bellanova, Kawtar Bamo, and Rania Vlogs. The study uses qualitative content and discourse analysis of 40 YouTube videos to understand how these women develop…
المجلة المغربية للدراسات القانونية والاقتصادية، المجلد 02، العدد 30، نونبر2026